Marketing Campaign - 2

DrainRight Drain Maintainer is ARS/Rescue Rooter's branded home maintenance product. It's been around since the early 2000s, but its marketing needed to catch up with the times. Last year, the company refreshed the brand, and I developed content to reintroduce it to customers. Once our design team redesigned the product labels, I completed a photo shoot of the new bottles. I wrote a video script to inform and educate audiences on the product's history and benefits. I produced a video featuring live shots, stock footage, voice-over, and music.